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Reading a long text ad, or watching a video?
Definitely; both are important, but most of us prefer the video ad.
Imagine that your cartoon superhero came to tell you to buy this product.
Yes; this is the effect of Video Motion Graphics, so today we are going to tell you about the importance of Digital Marketing Motion Graphics.
The effect of Motion Graphic Videos
As all of us can see, we are living in a big digital world. We see all types of ads, here and there.
Every marketer is seeking to win his customer’s hearts; so they can buy products or use serves, and I am sure it is a kind of hard mission.
Videos can attract your customer’s heart easily, and Motion Graphics can make your mission even easier.
Imagine mixing videos with animated characters. Everyone in this world used to love cartoons, so your customers will see a lovely video that can touch their hearts.
One single hand can’t clap on its own; a Motion Graphic Video also can’t be successful without great Script, and great Voice acting.
Difference between Videos and Motion Graphic Videos
Videos and Motion Graphic Videos are both visual content, and both can be interesting, but what makes you choose motion graphic videos?
Videos depend on real elements, like real people, real places…etc.
They are very expensive. You will pay a lot of money to take shoots, transportations, locations, actors, directors, scriptwriters, specific times to shoot, and more.
If your marketing budget gives you the chance to shoot real videos, then it is okay.
If you are a start-up company, or your client needs to save more money, then a video motion graphic is in need.
In fact, even if you own a great company and have a great budget, you still need motion graphic videos.
Motion Graphic benefits in Digital Marketing
Now we can’t imagine marketing without using motion graphic videos, the following benefits can tell you why?
1- A good connection with your audience:
Digital Marketing Motion Graphics can deliver your message easily through interesting content.
Motion Graphics also can help your audience understand your technical explanation, in case you need to sell a technical device, or you are promoting a complicated service.
2- Increasing brand awareness:
Interesting visual content can help your audience recognize your brand easily, which will increase your brand awareness.
3- Low cost:
As we mentioned before Video motion graphics can save a lot of money, with a very good quality video.
Video motion graphics can touch the feelings of most people; they can share your message even if they are not very interested, because they loved your ad, and loved the colors or characters.
4- Can be used more than once:
Video motion graphics can be used more than once; you can cut seconds and use them as gifs and can be used as infographics.
Sum up time:
If you are looking for interesting visual content, attract your clients and make them remember your brand, with a low budget; the answer is Digital Marketing Motion Graphics.