We all know that Social Media channels have KPIs and metrics to measure the success of your marketing campaign.

Just like social media; SEO has KPIs to judge the success of your SEO campaign, so here are the most important SEO KPIs you should be tracking.

What are SEO KPIs?

Before we proceed, here is a short reminder:

1- SEO:

In case you found this article by chance, and this is the first time to read about SEO; SEO refers to Search Engine Optimization. 

Simply it is the process you can take to optimize your website visibility, and if you need to know more about SEO; you can find more articles about it on our website.

2- KPIs:

The word KPIs stands for Key Performance Indicators. KPIs enable you to measure your performance to make the right decisions.

3- SEO KPIs:

Now you can relate. SEO KPIs are the metrics you use to measure the performance of your SEO campaign.

SEO KPIs you should be tracking

SEO has so many KPIs you should be tracking, such as the following:

1- ROI:

Too many terms I know, but don’t worry, all will be interpreted.

ROI stands for Return on investment. The main objective of an SEO plan for practically any firm is to increase return on investment.

The strongest indicator of success is having more money in the bank than what you are spending, therefore tracking ROI from your SEO efforts is essential.

2- CLV:

Well; CLV refers to Customer Lifetime Value. It is a metric that assesses the earnings that each client generates.

3- Organic Visibility:

The main purpose of SEO is to optimize your website visibility, so; it is important to track the organic visibility of your website.

4- Keyword Ranking:

We highly advise you to monitor the SERP positions of your primary goal keywords.

What can Vocus provide you with?

Vocus is an SEO company in Egypt, we can assist you with a new, customized SEO plan for every project and track the SEO KPIs, so don’t hesitate to contact us.